Health tourism refers to traveling on the other side of a country to access healthcare services. This type of tourism is generally preferred because it is more high-tech, more suitable for reproduction, or offers a wider range of options. Health tourism includes various treatments, surgical procedures, aesthetic surgeries, regenerative and curative treatments. Izmir is a city in the Aegean region of Turkey and has great potential in terms of health tourism. There are many modern hospitals, medical centers and clinics in the city. These healthcare companies provide top-notch services with their advanced technological infrastructure and expert medical staff. Health tourism in Izmir is often preferred, especially in areas such as aesthetic surgeries, dental treatments, IVF treatments, eye treatments, and laser hair removal. While it offers high-quality services in healthcare facilities in the city, it is also preferred by foreigners due to its affordable cost. In addition, Izmir's beautiful features, historical and cultural riches, and treatment services make for a comfortable vacation experience. Health tourism in Izmir offers tailor-made packages that cater to care from abroad. These packages include many details such as accommodation, transportation, treatment process, and tourist activities to keep the number of patients at the maximum level. Thanks to health tourism, both the city's economy and Izmir's recognition in the international arena in terms of health services will be increased. As a result, Izmir's health tourism sector stands out for its high-quality healthcare services, affordable prices, and enjoyable vacation experience. The city continues to be a preferred destination in terms of health tourism with its advanced health products and expert medical staff.